1xBet white label sportsbook kickstarts Melbet development
1xBet is preparing to meet the challenge of producing “modern, in-demand, simple and high-capacity betting products” for white label companions such as Melbet.com.
The sports betting company has set about obtaining more licences to boost the variety of countries it can operate in, through both its B2C product and new B2B partnerships.
Evgeniy Kiriushin, Head of Business Development for 1xWager, said: “Last year, because we received so many requests for B2B centered partnerships, we made the decision to make several white labels.
“The knowledge ended up being quite successful, which stimulated the new B2B direction for our company. Melbet.com shows active growth since operating the new system.”
1xWager, whose main operational activity is licensed by the government bodies in Curacao, believes it can manage with the needs of multiple companions, having set up support services to run 24/7 with offices in Lithuania, Latvia, Belarus, Moldova, Hong Kong, Philippines, Colombia, Spain, Cyprus, Ukraine, spanning a number of different time areas.
Kiriushin continuing: “We have already built up significant experience in operating our B2C platform in different countries across several continents. This means we understand precisely what our players need.
“Of course, global design changes extends enough time, but we are committed to producing modern, en iyi promosyonlar bahis in-demand, simple and high-capacity betting products. We try to make our product as clear and simple for everyone as is possible, while implementing almost all design suggestions from our B2B companions.
Andrea Pirlo joins 1xWager as brand ambassador
Andrea Pirlo, one of the most revered players in recent football history, has became a member of 1xBet as a brand ambassador in a offer that will run for the whole of 2018.
Pirlo, who will feature in 1xBet advertising campaigns and be a part of marketing occasions, made this announcement on his Facebook web page: “I’m happy to announce my ambassador partnership with 1xBET company. We’ve many good occasions forward!”
Meanwhile, a statement from the 1xWager press service read: “We have put a great deal of thought into choosing our ambassador. Like a constantly growing brand, we needed a distinctive personality because of this role.
“Andrea Pirlo ticks all the containers. We have a lot in keeping; Pirlo has always respected his opponents, adopted the principles of reasonable play and was good with his aids. Likewise, at 1xBet we value our customers and companions and we respect our rivals.
“Andrea Pirlo is a star and we are honoured to utilize him. He will help participate our target audience all around the globe. Joining causes with one of the world’s biggest football stars is only the first in a number of ambitious tasks planned by 1xWager for 2018.”
Before retiring at the end of the 2017 MLS season, Pirlo liked a decorated profession in football, winning six Serie A game titles, two Coppa Italia’s, two Champions Little league’s and the FIFA World Cup in 2006, where he won more ‘man of the match’ awards than some other player.